Humbling, inspiring and thought provoking is the summary of my recent trip to Thailand.

Helping me re-find my North Star.

Amidst the chaotic traffic sitting in my Grab service is a pause - a glimmer of inspiration and beauty, if you will.

A small reminder to re-capture what it is to be your own inspiration; your own hero - in not just regulation, but overtime.

Poetic isn’t it?

As Tim Grover once said, “Clutch is about the last minute, relentless is about every minute.”

And being relentless every minute is a compounding, snowball effect in the journey of being 1% better everyday.

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So let’s go. Stay relentless.

~KA

Hi, I’m Ken.

Behind every Twitter / X handle or Reddit u/(sername) is:

  • A keyboard warrior

  • Politics wonk OR

  • Sports fanatic who thinks they can run a major league team but only a Fantasy team or a youth team at best.

In all good fun, each persona on the internet brings a smile to my face because of the energy and passion for their specific interest. So herein lies mine - storytelling within a marketing lens. Digging through, examining the art and science of branding, partnerships and activation.

Some people call it nerding out. I prefer, “Arm Chair Marketing”.

To my fellow sports fans, this is my spin of the Arm Chair General Manager.

It’s a tribute to my thoughts and fantasies of what is, what was, what ifs and what could have beens in of marketing. And of course, the intersect with pop culture, business, sport and entertainment. Enjoy!